Andean luxury and heritage Hotel in the heart of the arid Atacama desert.
Terrantai Andean Lodge
Abr - May, 2020
Art direction , Concept, Web design, Creative development
Translating an atmosphere of great subtlety and refinement, into a one-of-a-kind online experience.
Terrantai Lodge is a historic 19th century home. Due to its unique history and location, it is recognized as a National Monument of Chile. In 1980, the Chilean government declared the buildings built around the church of San Pedro de Atacama among which the Hotel is located as part of the "Historical Sector", in 1996 it was partially remodeled to house a 5-star Hotel while preserving its architecture and its essence in its original state.
The particularity of this project was to be able to capture the essence of the place through living together for a month in the Hotel, thus gradually obtaining the photographic material and information necessary to create a digital experience that adapts to the place
The Terrantai Andean Lodge needed a stand-alone bespoke online experience to enhance its visual offering. It was our job to translate an atmosphere of great subtlety and refinement, into a one-of-a-kind digital experience.
The result is a web design that preserves the heritage of the place that bridges the gap between the physical touch-points and online experience of the hotel.